Search & Shopping PPC Specialists

Google Ads Agency Canada

Google Search and Shopping campaigns for Canadian small and mid-sized businesses — quoted and billed in CAD, CASL-compliant lead capture built in, and available in English or French for campaigns targeting Quebec.

skilleddesk.com/analytics
Organic Sessions
28,507
+18% QoQ
Conversions tracked, last 8 weeks
Web designFull-stack web developmentSocial media marketingGoogle PPC campaignDropshipping websiteEmail marketing & automationConversion tracking setupGraphic designWeb designFull-stack web developmentSocial media marketingGoogle PPC campaignDropshipping websiteEmail marketing & automationConversion tracking setupGraphic design

One Team, 14 Countries — Now Managing Canadian Accounts

0+
Brands Served
0+
Countries Reached
2019
Managing Ad Accounts Since
1:1
Direct Founder Access
The Reality

Why Canadian Google Ads Accounts Waste Budget In Ways US Accounts Don't

Lead Forms That Aren't Built For CASL, Quietly Creating Risk

Canada's Anti-Spam Legislation requires clear, express consent before a lead can be emailed or texted — a contact form copied from a US template usually skips this entirely, leaving the account exposed and conversion data messier than it needs to be.

Ad Spend Leaking South Across The Border

A campaign set to target "Canada" without excluding the US still shows up to searchers in border states, and Performance Max in particular tends to widen its net on its own — businesses near Windsor, Niagara, or the BC Lower Mainland burn budget on clicks that were never going to book.

English-Only Campaigns Skipping A Quarter Of The Country

Roughly 22% of Canadians speak French as a first language, concentrated heavily in Quebec — an account running English-only ad copy and an English-only landing page misses that search volume completely, and Google's own language-targeting settings go unused as a result.

What Does A Google Ads Agency Actually Do For A Canadian Business?

A Canadian account carries two extra layers most US or UK accounts don't: CASL's stricter consent requirements on every lead form, and — for anything targeting Quebec — a genuine bilingual campaign rather than a translated afterthought. SkilledDesk builds that in from the account's first setup, running Search and Shopping campaigns for businesses from Toronto and Vancouver to Montreal and Calgary, billed and reported in CAD throughout.

Unlike an account left to run on Google's default targeting, every campaign we build starts with CASL-compliant consent capture on every lead form, explicit US geo-exclusions so spend never leaks across the border, and a CAD-priced landing page — with a French version where the campaign is targeting Quebec — built around the exact search intent, not a homepage translated after the fact.

$21K In 30 Days — What Proper Targeting Looks Like

$21,000 in tracked revenue inside the first 30 days — that's what one campaign produced once broad-match guesswork was swapped for proper conversion tracking and tight geo-targeting. That same account-building process is what carries over to a CAD-billed Canadian account. The campaigns and account structures behind it are on our portfolio.
See Our Full Portfolio

Won't A Non-Canadian Agency Complicate Billing, Tax, Or Compliance?

Bids, targeting, and budget all get managed inside the Google Ads platform itself — an office address in Canada doesn't change any of that. What's worth actually checking: CAD billing with GST/HST itemised clearly (yes), CASL-compliant consent built into every lead form from launch (also yes), and whether the person setting your budget is reachable directly — at SkilledDesk that's the founder personally, not whichever account manager currently has room on their roster. Reporting is scheduled around your business day, and a bid or budget change gets made by the same person who set the original strategy, not relayed through a support queue to someone reviewing the account for the first time.
FAQ

What Canadian Businesses Ask Before Hiring A Google Ads Agency

Most Canadian small businesses start around $1,800-$4,500 CAD/month in ad spend, plus a separate management fee. The right figure depends on your average customer value and how competitive your keywords are — we size it around your numbers, not a fixed package.
Everything is quoted and invoiced in CAD, with GST/HST shown clearly on every invoice. Your Google Ads account is also billed directly by Google in CAD once set to a Canadian billing address — we never route your spend through a foreign-currency account.
It can, if a lead form doesn't capture clear, express consent before you follow up by email or text. We build CASL-compliant consent language directly into every lead form and landing page we launch, so conversion tracking stays intact and follow-up communication stays compliant from day one, not bolted on after a complaint arrives.
Yes — we build separate French-language ad copy and landing pages for Quebec-targeted campaigns rather than translating an English page after the fact, since Google's language targeting and Quality Score both reward ads and pages written natively in the searcher's language.
Yes — we set city and radius-level geo-targeting plus explicit US exclusions, which matters most for border cities like Windsor or the BC Lower Mainland, where an unmanaged account can quietly show ads to American searchers who'll never book. Bid adjustments then get tuned separately per city, since cost-per-click in Toronto rarely matches what works in a smaller market.
Search puts a text ad in front of a typed query; Shopping skips the ad copy entirely and pulls product photo, price, and store name straight from your Google Merchant Center Canada feed. A retailer moving physical inventory generally wants both live at once — a service business booking appointments almost never needs the Shopping side.
Google Ads management is run entirely inside the platform, so there's no in-person meeting a Canadian agency offers that changes the work itself. What you get with SkilledDesk is CAD billing, CASL-compliant lead capture, direct founder access instead of a rotating account manager, and results you can see on our portfolio.

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